Make your events more memorable with Shake-on
Shake-on is a company based in the high-tech incubator Yes!Delft that, using a smart bracelet and accompanying mobile app, provides solutions for all three parties involved in an event: the attendees, the exhibitors and the event organizer.
For the attendees
These complementary products accelerate the exchange and development of (business) connections. By utilising the universal meeting gesture of a handshake, Shake- on retains the natural aspects of meeting someone while virtually exchanging information instantly. The wearable Shake-on bracelet will be distributed to guests upon arrival and allow them to exchange contact information with anyone they shake hands with, the information gathered from the handshake will then be conveniently sent to the users smart phone, accessible via the Shake-on app immediately. This empowers natural human interaction without any noticeable interference of technological side steps.
While networking will be made more effective and efficient, a user’s privacy will be maintained by letting them choose what information they share and with whom.
For the exhibitors
Until now, no real tangible insight is gathered for exhibitors. Because the average corporates focusing on the B2B market spends 33% of their marketing budget on events, exhibitors desire an analysis of their performances. With the data that Shake-on gathers, exhibitors get to know exactly who and what public attended their stands and as such get a firm idea of how effective their stands are in gathering the desired attention from the right people. Additionally, they can use Shake-on’s geo-fencing feature to attract attendee’s attention when passing their stand, using push notifications.
For the event organizers
Shake-on will provide an eco-system around an event that takes care of all the needs that occur during an event such as access control, cashless payments, geo-fencing and crowd control. This helps the organisers reduce their costs, create new revenue streams and ultimately make their events more memorable.